SPORT AND BUSINESS

Sport means a lot of things to different people,it means health and participation, supporting and even community.

Sport in all its aspects is one of the growing industries over recent years. This industry not only covers major spectator sports.but is also the umbrella under which major and minor sports events,participation sports,social enterprise activities, and leisure sports lie

Following the growing popularity of sport world over,sport in Zambia and Africa at large is also a rapidly growing and now fully emerged market.The future of sport as we know it is no longer a pass time but a fully fledged busisness.The success of sport today and in future largely depends on the youth and also on the ability to ensure that sport is initiated at the 'grass root' level.

Without high quality enthusiastic administration,it would be very difficult to nurture the future of sports not only in Zambia but in the world over,and with the 2011 games just around the corner and also 2010 world cup, it is very evident that sport has come to the forefront of our minds